Your bath ads for a month. I pay for them.

What you heard

"I'm picking two bath shops. Let me run your bath ads for a month. My company, Expenety, pays for the ads. Every homeowner who asks goes to you and nobody else. You or your office call them back the same day. Every week I show you what came in. If estimates are on your calendar by the end of the month, you decide if you want a second month. If not, I stop, and you've spent nothing. You can stop us any day."

Why I pay: I need a result I can show, with your name on it. So I go first.

If you already run ads

"For a month, I run your bath ads free. Your money goes to the ads, not to me. Every homeowner who asks goes to your office, and your office calls them back the same day. Every week I show you what came in, next to what you run now. If it works, you decide on a second month. If not, I stop, and you've paid me nothing."

Keep your agency. Your ads keep running as they are.

What happens

• I run Facebook and Instagram ads for your bath work in your zip codes. They run from my ad account, on my card, under your Page's name. I don't touch your ad account.
• The ads lead to a page I run. It names your shop and says that Expenety, a marketing company, runs it.
• A homeowner who owns the home and wants a new bath or shower leaves a number.
• I pay for the ads in steps. If the first step brings no homeowner in your zip codes, or nobody called one back the same day, I stop the ads.
• Every Monday I email you what came in and what it cost.

What I ask of you

• Partner access to your Facebook Page for the month, and photos of ten jobs you've done.
• You, or whoever answers your phone, call each homeowner back the day the request comes in.
• At day 14 and day 30, you tell me which homeowners you reached and which ones you set an estimate with.
• If it works, a short, honest video from you, and I can show the numbers with your name.

If it works

Before we start, you write down how many estimates would make the month worth it. An estimate counts when you book it with one of these homeowners, on a set date.

If you book that many by the month's end, we talk about a second month on our next call. You hear what it costs before anything is signed, and you decide. If you book fewer, nothing goes on and you owe nothing. Either way, you can stop by email.

If you stop, at any point, the ads, the page words and the photos made for you are yours to keep.

I don't promise a number of calls, estimates or jobs. I promise what I control: everyone I send you told us the home is theirs and asked about a new bath, and if the ads bring nothing, I stop.

What I never do

• Sell a homeowner, or send one to another shop.
• Text your homeowners.
• Charge you for this month.

The line I read you about your market

It comes from Meta's Ad Library, which anyone can open at facebook.com/ads/library. I read bath ads running in each state every month. On 8 October I counted 6,912 live bath ads from 210 companies; the count is public, here. Ask me for the link, and you'll see the same ad I did.

Who you deal with

You deal with me, Lovro Lucic. I've spent more than 12 years building software that businesses run on. Expenety is the trading name of BKPCELA d.o.o., my company in Zagreb, Croatia. You'd be one of our first two partner shops.

Call me at +1 (866) 989-4568, answered by me 8 a.m. to 1:30 p.m. Eastern. Or email lovro@expenety.com. The agreement is one page, and I send it to sign online.